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Burger King is testing two meatless locations. Here is where

Burger King is perhaps the most unexpected candidate to lead big fast food companies into a new era of plant-based restaurants. The burger chain has hosted several temporary plant-based pop-up menus, and now Burger King is extending this plant-based concept to Switzerland. Two locations in Basel and Geneva will offer an all-vegan and vegetarian selection until June 23.

In partnership with The Vegetarian Butcher, Burger King’s vegan and vegetarian menu will feature 14 plant-based options, including the Long Vegetal, Veggie Whopper, Veggie Nuggets and several new Cajun-style offerings. For the temporary plant-based concept, Burger King will be offering meatless iterations of some of its fan-favorite menu items. The concept will test market interest in plants in Switzerland, similar to its partnerships in Germany, Spain and the UK.

“Due to popular demand, all-vegetarian Burger King restaurants have now landed in Switzerland! And this time, we even opened TWO! After Cologne, Madrid and London, Burger King is putting our ‘new meat’ on the menu in two of their stores in Basel and Geneva,” The Vegetarian Butcher said on social media.

“Reaching as many meat lovers as possible is what The Vegetarian Butcher is all about. Until June 23, for ten days only, Swiss meat lovers will be spoiled for choice. With 14 menu items featuring our plant-based meat and the national launch of delicious Cajun Veggie and Long Cajun Veggie, there are even more reasons to #SacrificeNothing.

The two Swiss sites will also offer their customers dairy-free Ben & Jerry’s ice cream. Meat-free stores aim to reduce their environmental impact, claiming plant-based patties emit 90% less CO2 emissions than traditional animal-based burgers. The company revealed that these new locations can be attributed to consumer demand and rising interest in plants.

“These details may not make your mouth water, but we believe food tastes better when you eat with a clear conscience,” writes Burger King.

Burger King launches vegan menus

Last June, Burger King launched its first vegan Burger King for four days – testing new plant-based options with an all-new vegan mayo. The vegan storefront was located in Cologne, Germany, receiving positive customer reviews and encouraging the fast-food chain to continue working on its sustainable menu.

Then in October, The Vegetarian Butcher helped Burger King Spain open its Vurger King location. This vegetarian restaurant served the Long Vegetal (a meatless variation of the chain’s Long Chicken Sandwich) and its plant-based Whopper. The storefront only lasted a month but served as the basis for the expansion of its green concept.

Ahead of the Swiss launch, Burger King launched a plant-based menu at its flagship London location, introducing 15 new vegan meal options. The London menu included vegan versions of Royale, Bakon Double Cheese and even Katsu Royale. This vegan showcase is the first major step in achieving Burger King UK’s goal of moving to a 50% plant-based menu.

A growing craze for vegan fast food

Burger King’s Plant-Based Campaign Fuels Largest Vegan Fast Food Market, Expected to Reach $40 Billion by 2028. More Than Ever, Consumers Around the World Are Interested in Plant-Based Options more affordable. Burger King’s sustainability mission sparked a movement that is spreading through the fast food industry, leading to McDonald’s McPlant.

Several local vegan burger chains have thrown their names in the ring. Two California chains (or future chains), Noomo and Plant Power Fast Food, have announced plans to enter the national market. Plant Power Fast Food has already opened its 11th location as Noomo has just revealed it has partnered with franchise company Fansmart to begin its national expansion. Soon, customers around the world won’t have to search for affordable and tasty vegan options.

For more plant-based events, check out The Beet’s News articles.

The 6 best fast food chains with plant-based options on the menu

Fast food restaurants have finally gotten the message that their customers don’t just come for a burger, fried chicken or beef taco. Many now have plant-based foods and come up with creative and delicious ways to add more greens to the menu. Here are the 6 best fast food chains with plant-based options on the menu.