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From starting out with a love of magic as a kid to realizing that he could turn that passion into a successful and lucrative career, Babins has a job you love to see and not just because he’ll blow your mind with his tricks. .

The Thornhill native spoke to Narcity from his Toronto studio about how he succeeds as a magician, how much money he makes, and the best and worst aspects of his job.


How this 27-year-old Queen’s math major ended up making six figures as a magician

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How did you get into your industry?

“Well, I got into magic when I was a kid,” Babins told Narcity. “But I didn’t think it would be something I would take seriously.”

As he got older, Babins said enough people started hiring him that it seemed like something he could potentially do full-time.

“I had to try, you know, so it was more exciting for me to do that than for me to pursue something a little more serious. And it ended up snowballing from there.”

Besides being a magician and doing both live and virtual shows at the Toronto Magic CompanyBabins note that he wears many hats to run a successful business and that no day is ever the same because of it.

“I am a podcaster. I interview world famous magicians and share it with the world, “he said.” I am a magical business coach. So I help other magicians grow their business and use online marketing techniques to make them effective and more fun. And then I am an event producer. We produce paid events for people who come to see magic shows, and we also produce online events for magicians for the community. “

Jonas Babins | Submitted

What is your professional and educational background?

“I went to Hogwarts,” Babins joked, before explaining that he went to Queen’s University and got a math degree.

When he was younger, even though he loved magic, Babins said he thought he was going to be a math teacher because being a magician seemed “outrageous.” But when he graduated, more people were interested in hiring him for magic than math.

“No one cared about my math degree and the quadratic function,” he said. “So I felt like in one area there was excitement and demand and interest, and in one area there really wasn’t. And I said : “let’s try it. “”


Jonas Babins | Submitted

How much money are you making?

“So I personally think I’m definitely going to erase six digits, which is wonderful,” Babins said of his annual earnings. I believe we’re going to break through half a million dollars in revenue all combined. “

Babins noted that income does not equal profits, which is what you learn when you start working for yourself because there are many expenses that need to be paid for, such as having employees.

“Hopefully that maybe gives people a little bit of context on what’s lost on operations and things like that.”


Jonas Babins | Submitted

Advice on entering the industry?

“If you want to go over there and play, then I would say go over there and play,” he said. “Go play, go get good, go build relationships. You hear comedians say the same thing. Every entertainment industry is the same. Every art is the same. Do the thing, then fear getting paid for it.”

Regarding getting paid he said you can start making a lot of money in the first year.

“If you’re new to this industry, I think you can hit minimum wage as a magician very quickly,” Babins explained.

In the first year, he estimates that someone can make between $ 20,000 and $ 40,000 “no problem” if they really put in the effort to create content and connection.

“With the right advice and putting it into practice, you can assume that you’ll be hitting $ 3,000-5,000 a month pretty quickly,” he said.


Jonas Babins | Submitted

What are the best and the worst parts of the job?

“I think the best part of my job is that I feel like I’m playing, being creative and having fun during my day,” he said. “I can come up with a project and put it out into the world. It’s like my favorite part of the job is making my wishes come true. I think that’s the best part of the job.”

However, Babins says that while people may think he spends all of his days on stage doing card tricks or playing with tigers, that’s only part of the job.

“Like any business, it’s the icing on the cake of what you have to do,” he said of the fun stuff. “The real plus is the 90% left. I think the hardest part is you can’t just sit there and say ‘Hope the reservations come in.'”

“You have to be your own lawyer,” he explained. “You have to take a hard look at your own website and say, ‘Oh, that could be better. “You have to critically examine your own strategies, because if you don’t, you won’t get any reservations.”

This interview has been condensed and edited for clarity.